RethinkMOB
Manifesto:RethinkMOB

we activate the places that want to change.

We believe the quality of life of a place is not decided in the big cities. It is decided wherever communities choose to take action.

01/What we believe
  1. 01

    Change is not made by technology, but by people, their choices, data and culture.

  2. 02

    Mobility is not just transport. It is the way people, opportunities, services, businesses and ideas move within a place.

  3. 03

    Local innovation already exists, and our job is to make it visible.

  4. 04

    Institutions go far when they find communities that are already active. We build them.

02/Who we are

a connector with a point of view.

RethinkMOB connects students, citizens, businesses, schools, universities and public administrations to create public occasions for discussion, learning and experimentation on the issues that decide the quality of life of a place. We bring into the same space people who don't usually talk to each other, and we turn abstract ideas into shared experiences that lead to concrete results.

03/Our starting point

mobility is our lens on the world.

We start from mobility because it is the issue that cuts across all the others. Tell me how a person can get around, reach a service or get to an opportunity, and I will tell you what quality of life that place has. We don't treat it as a technical problem to solve, but as the key to reading how a community lives.

04/Two ways of looking at it

the same word, two different worlds.

The mobility we all know, and the one we propose.

How it is perceived

a problem to manage

  • Traffic, queues and infrastructure, a headache to fix.
  • A matter for engineers, technicians and closed-door meetings.
  • Numbers, flows and models, heavy and distant.
  • Decided from above and handed down to people.
How we see it

a life choice

  • Quality of life made of time, freedom and access to opportunities.
  • Made of everyday individual choices, not just of systems.
  • Connected to culture, sport and social life, to how we live in places.
  • Built from the bottom up, with people at the centre.
05/Our name says it

mobilityilisation

mobilisationofideas, innovation, sustainability, communities, talents, data, skills, participation, places, culture, energies, change

Our mobility is already mobilisation. The same root that moves people also moves ideas, innovation, sustainability, communities and talents, rallying them around the things that give value to a place.

06/How we work

we bring into the same space those who can change things.

We do it through events, panels, workshops, contests, local networks and open documents, bringing citizens, schools, universities, businesses and public administrations into the same space. We act as a container, but one with a signature, because every year we give back what we learn in a document open to everyone.

  • Events
  • Panels
  • Workshops
  • Contests
  • Local networks
  • Open documents
07/Where we are going

to the places that want to change.

We take the method where communities are ready to take action and where what we propose does not yet exist, becoming a credible reference on the quality of life and innovation of places.

rethink the way we move, and the way we live in our places.

We activate the places that want to change. If yours is ready too, let's talk.

take part · collaborate · activate change